Business Calcium Blog

The 80/20 Rule

I read a book recently which changed my life. It is called The 80/20 Principle: The Secret of Achieving More with Less. I’ve read many business books, and this one has had one of the largest impacts in the shortest time. First: the concept. What is it with this 80/20 rule? The Pareto principle, or the 80/20 rule, is the law of the vital few. About 80% of effects come…

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The 7 Strata of Strategy

It’s no secret that the recession has decimated the building industry the last few years. But Jeff Booth’s company, BuildDirect.com, isn’t hurting. It sells building materials at a steep discount through its website, thanks to arrangements to ship directly from manufacturers. “It’s almost like an online Costco of building materials,” says Booth, president and CEO. Expecting his sales to increase by more than 20% this year, Booth has increased his…

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